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Venturing through Tariffs and Exploring Industrial Opportunities

U.S. tariff adjustments to be implemented trigger strategic adjustments among Asian companies. Dennis Yeo, the head of Investor Services, Logistics, and Industrial at Cushman & Wakefield Asia-Pacific, discusses how Vietnam can sustain its reform pace and take a preemptive approach to evolving...

Companies navigating tariffs and industrial prospects
Companies navigating tariffs and industrial prospects

Venturing through Tariffs and Exploring Industrial Opportunities

Vietnam's Rising Prominence in Global Supply Chains

Vietnam has been making strides in the global supply chain scene, thanks in part to the presence of major manufacturers like Samsung. With investments totaling over $17 billion by 2018, Samsung established large-scale production facilities in the country, attracting supporting industries in the process.

One of the key factors contributing to Vietnam's appeal is its competitive labour costs. Currently, labour costs in Vietnam are less than 25% of the global median wage, making it an attractive destination for businesses seeking to reduce production costs.

The country's position in global supply chains received a boost when negotiations led to a reduction in US tariffs on Vietnam's exports. Initially set at 46%, the tariffs were reduced to 20%, prompting a wave of global business recalibration.

Vietnam's industrial growth is also underpinned by digital transformation. The integration of smart technologies is key to optimizing performance and managing complexity in advanced manufacturing and smart logistics operations. Companies are deploying advanced logistics technologies such as smart warehousing, reverse logistics systems, and AI-powered inventory management in Vietnam.

The country offers a well-established industrial ecosystem, with infrastructure, a skilled labour force, and export-friendly policies. Enhanced regulatory transparency and institutional efficiency can help reduce friction and accelerate project timelines. Ongoing administrative reforms improve the ease of doing business in Vietnam.

Investment activity in Vietnam has resumed, particularly from smaller firms in the ASEAN region. To meet the needs of advanced manufacturing and smart logistics operations, investment in vocational training, STEM education, and industry-academia collaboration will be essential.

Public-private partnerships in clean energy and circular economy initiatives could further enhance Vietnam's appeal. Participation in multiple free trade agreements also enhances market access in Vietnam.

Cushman & Wakefield and other consultancies confirm Vietnam's rising prominence in Southeast Asia's industrial property market. Demand for industrial parks, logistics hubs, and warehouses is surging in key regions of Vietnam.

Environmental sustainability will become a competitive differentiator for Vietnam, as global corporations seek green-certified industrial areas, renewable energy integration, and low-carbon logistics solutions.

A notable development in Vietnam's industrial landscape is the joint venture between Warburg Pincus and Becamex IDC, named BW Industrial Development. Established in 2018, this venture significantly expanded the supply of ready-built factories and logistics infrastructure in Vietnam.

Industrial electricity prices in Vietnam are among the lowest globally, further boosting its appeal to businesses. As Vietnam continues to attract global investment and develop its industrial sector, it is poised to play an increasingly significant role in the global supply chain.

Tariffs are becoming a structural element of global trade, and Vietnam's revised US tariff framework provides a model for other countries seeking to navigate this new landscape. As the world adjusts to these changes, Vietnam's strategic position and competitive advantages make it an attractive destination for businesses looking to minimize costs and maximize efficiency.

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