Sports betting company Altenar teams up with Anakatech for their official launch
Anakatech, a leading gaming platform developer, has announced a new partnership with Altenar, a top-tier sports betting software provider. This collaboration aims to support Anakatech's entry into sports betting across established European markets, particularly Spain and the UK.
Under this agreement, Anakatech will be able to personalise its player management, deploy technological expertise, and create a holistic gaming solution with the inclusion of sports betting. Altenar will employ its solutions and market insights to deliver a flexible and scalable sports betting platform to Anakatech's customers in Spain and the UK.
Altenar's advanced sportsbook software platform will power Anakatech's sports betting vertical, enabling the company to offer a high-performance, turnkey sportsbook solution. The technology supports integration with any PAM (Player Account Management) system or front end, features live odds, fast markets, a bet builder, and includes a bonus engine plus promotional tools.
For Anakatech, this partnership means they can quickly roll out a fully integrated, feature-rich sports betting offer—combining sportsbook, PAM, casino, payments, mobile, and retail channels including self-service betting terminals—with the backend infrastructure ready and a dedicated 24/7 support team. This partnership positions Anakatech as a respected provider in the sports betting industry from the outset.
Both parties express optimism about the future of their collaboration, hoping for a successful partnership long into the future. The online deal with Altenar is part of Anakatech's plans to tap into a wider audience of customers by providing a more comprehensive platform.
Vagelis Bairlis, Sales Manager at Altenar, has expressed pleasure about partnering with Anakatech for the launch of its new sports betting vertical. Jeff Letlat, COO at Anakatech, considers Altenar to be a top-tier solution for sports betting software.
The partnership between Altenar and Anakatech looks ahead to supporting Anakatech's growth in other regulated markets in the long term. This collaboration also strengthens Altenar's position in Bulgaria.
The partnership aims to offer an enhanced gaming experience for customers in Spain and the UK. By integrating Altenar's innovative and localised product on its platform for customers in target markets, Anakatech is poised to provide a tailored solution that meets the specific needs of bettors in these markets.
In conclusion, the partnership between Altenar and Anakatech leverages Altenar’s robust technology and Anakatech’s platform and industry momentum to accelerate Anakatech’s expansion in Europe’s sports betting sector. This collaboration is a significant step forward for both companies, offering a promising future in the competitive world of online gaming.
- Anakatech, with Altenar's sportsbook software, will provide a high-performance sports betting solution that integrates sports betting, Player Account Management (PAM), casino, payments, mobile, retail channels, and self-service betting terminals, strengthening its position in the sports betting industry.
- This partnership between Altenar and Anakatech will offer a tailored solution for bettors in Spain and the UK, enhancing the gaming experience by integrating Altenar's innovative and localised product onto Anakatech's platform.
- In the long term, this collaboration aims to support Anakatech's growth in other regulated markets, not just in Europe but potentially worldwide, while also strengthening Altenar's position in various markets, such as Bulgaria.
