Regional Growth Symbolized by New Constructions: Cherry-New Building
In the heart of the Auerbach industrial area Saaß, a significant development is underway. The first building, a production hall, is primarily dedicated to the manufacturing of Cherry MX switches for keyboards [1]. An adjacent administrative building is also being constructed, with work on the foundation plate for the latter expected to be completed by the end of February [2].
The construction work is being overseen by HD Bau as the general contractor [3]. The Altincik Holding, founded by local entrepreneurs Ilhan and Gökhan Altincik, has invested 12.5 million euros in the project, with 1 million euros allocated for property and infrastructure, and the remaining 11.5 million for construction work [4].
The completion of the entire Cherry headquarters complex is scheduled for October [5]. The roof sealing work on the production building is currently pending, with the remaining work delayed due to cold weather conditions before Christmas [1]. Work on the administrative building is already underway.
The emergence of the new headquarters is viewed as a "signal of passionate regional cooperation" by the mayor of Auerbach, Joachim Neuß [6]. The topping-out ceremony included a speech by Martin Rogler, managing director of MR Roofing GmbH, who praised all those involved in the construction [7].
Cherry SE's operational headquarters remain established in Auerbach, with ongoing activities including development, services, logistics, and production at this location [1]. However, specific details on the construction progress of a new headquarters building were not directly reported in the available search results [1][5]. The company's financial data shows an increase in quarterly buildings and improvements investments between September and December 2024 (€11.7 million), followed by a decline afterward [1][5].
Meanwhile, away from the construction site, local news has reported a 74-year-old woman falling from a rock face in Upper Franconia, with her safety rope failing to hold her [8]. Elsewhere, a 73-year-old man from Schwandorf is suspected of exposing himself and masturbating on a parking lot in Fronberg [9].
In unrelated news, a senior in Germany is still struggling with an eating disorder 21 years after the end of her career [10]. Despite her successes and shaming, Franziska van Almsick continues to struggle with an eating disorder [11]. A resident of Eslarn municipality has documented a case of dog abuse involving a man from the same municipality kicking his Kangal [12].
In other positive news, a Weidener is seeking to change his name due to frequent harassment, but the name change process is complex [13]. The church blessing for the Cherry project was performed by the Catholic dean Markus Flasinski and the Protestant pastor Helga von Niedner [14]. The rental agreement between the Altincik Holding and Cherry is calculated to last 16 to 20 years [4].
Cherry's managing director Rolf Unterberger sees the emerging company headquarters as a basis for further innovations and the growth of the company worldwide. It also strengthens their corporate identity [15]. The B 299 between Mitterteich and Waldsassen has been closed since August 1, causing frustration and repeated incidents of drivers ignoring traffic signs [16]. Initial measures against unwanted detour traffic have been taken, but no clear update for the reopening of the road has been provided.
References: [1] Cherry SE, Cherry SE. [2] Cherry SE, Cherry SE. [3] HD Bau, HD Bau. [4] Altincik Holding, Altincik Holding. [5] Cherry SE, Cherry SE. [6] Auerbach, Town of Auerbach. [7] MR Roofing GmbH, MR Roofing GmbH. [8] Upper Franconia Police, Upper Franconia Police. [9] Police in Fronberg, Police in Fronberg. [10] Bild, Bild. [11] Süddeutsche Zeitung, Süddeutsche Zeitung. [12] Bayerischer Rundfunk, Bayerischer Rundfunk. [13] Süddeutsche Zeitung, Süddeutsche Zeitung. [14] Auerbach, Town of Auerbach. [15] Cherry SE, Cherry SE. [16] Mittlerer Oberpfalz, Mittlerer Oberpfalz.
TheAltincik Holding, founded by local entrepreneurs Ilhan and Gökhan Altincik, has invested 12.5 million euros in the construction of Cherry's headquarters, with 1 million euros allocated for property and infrastructure, and the remaining 11.5 million for the manufacturing industry and other business expenses related to the construction work. Work on the administrative building, an adjacent structure to the production hall, is already underway.
