Life Below Brews Up Thailand's Craft Beer Revolution with Liquid Yeast
Alan Edwards, a biomedical engineer, is set to revolutionize Thailand's craft beer scene with his innovative venture, Life Below. Edwards, inspired by his parents' scientific backgrounds, has identified two main types of yeast used in brewing - dry and liquid - with liquid yeast offering superior flavor profiles. He is the first to introduce fresh yeast labs in Thailand and plans to expand regionally.
Edwards' primary focus is the growing craft beer industry, which currently boasts around 30 microbreweries in Thailand, with more planned to open. He aims to collaborate with these breweries, enabling them to customize their products using liquid yeast. This yeast type provides better flavor due to its cell wall structure and integrity, affecting growth and uptake rates of amino acids and sugars.
Edwards acknowledges Lallemand, a major global yeast supplier, as a potential competitor in the liquid yeast market. However, he believes his unique approach and local focus will set Life Below apart. Edwards sees the craft beer trend as still in its early growth stage, with consumers increasingly preferring higher-quality beers. Craft brewers are responding to this trend by developing unique products with profound flavors and better ingredients.
Life Below, under Alan Edwards' leadership, is poised to revitalize Thailand's beer market with its innovative use of liquid yeast. By targeting the growing craft beer industry and fostering collaborative relationships with breweries, Edwards aims to bring higher-quality, more flavorful beers to consumers. With his first fresh yeast lab established in Thailand, Edwards looks towards regional expansion, solidifying Life Below's position as a key player in Southeast Asia's craft beer scene.
Read also:
- HLC Approves ₹4,645.60 Crore for Flood Recovery and Wetland Rejuvenation in Nine States
- Crooked House Pub's Demolition: Council Orders Rebuild, Debate on Historic Building Protections
- Shaping India's Economic Progression: Readying the Financial System for Tomorrow
- Conflict between Ben & Jerry's co-founder and Unilever over Gaza issues leads to resignation of co-founder
