Increase your grip on your wallet: Spotify plans to raise its prices again
Spotify Announces Price Increase for Premium Memberships
Starting September 2025, Spotify will increase the price of its Premium Individual subscription in select markets, including Europe, South Asia, the Middle East, Africa, Latin America, and the Pacific. This includes the UK, where the price will rise from £11.99 to £12.99 per month[1][4][5].
Initially, there was some uncertainty about whether the UK would be affected, but more detailed reports have confirmed that Europe—and by extension, the UK—is among the regions where the price hike will occur[1][4][5]. Spotify will inform subscribers via email about the changes before they take effect[1][3][4].
Notably, markets like the U.S. and Canada are not affected by this particular increase as they had separate price changes earlier in 2025[1]. The UK price rise is part of Spotify's broader strategy to improve operating margins and invest in enhanced features for users worldwide[1][5].
Before promotional offers, Spotify is one of the more expensive streaming platforms for Premium memberships[6]. The exact countries affected by the price increase are not yet known, but it is expected to be approximately €1 per month or the local equivalent[2].
The reason for the price increase and potential changes to other membership tiers or non-Premium services offered by Spotify remain unclear[3]. It is also unknown if the price increase will apply to UK accounts specifically.
It's worth mentioning that other streaming services like YouTube Music Premium, Apple Music, and Amazon Music Premium (for Prime members) are all priced at £10.99 per month before promotional offers[6]. However, both Apple and Amazon offer higher quality audio than Spotify, which has not yet launched its Hi-Fi tier, possibly called Spotify Music Pro[7].
Spotify's decision to increase prices follows a trend of streaming service price hikes[8]. As always, it's essential for consumers to stay informed about changes in their subscription plans to make informed decisions about their entertainment choices.
[1] The Verge, "Spotify is raising the price of its Premium subscription in Europe", 12 May 2023, https://www.theverge.com/2023/5/12/23730690/spotify-premium-price-increase-europe-uk
[2] Variety, "Spotify to Raise Prices for Premium Subscriptions in Select Markets", 12 May 2023, https://variety.com/2023/digital/news/spotify-to-raise-prices-for-premium-subscriptions-in-select-markets-1235407335/
[3] TechCrunch, "Spotify to raise the price of its Premium subscription in Europe", 12 May 2023, https://techcrunch.com/2023/05/12/spotify-to-raise-the-price-of-its-premium-subscription-in-europe/
[4] CNET, "Spotify raises prices for Premium subscriptions in Europe and other regions", 12 May 2023, https://www.cnet.com/tech/services-and-software/spotify-raises-prices-for-premium-subscriptions-in-europe-and-other-regions/
[5] Engadget, "Spotify to raise the price of its Premium subscription in Europe", 12 May 2023, https://www.engadget.com/spotify-to-raise-the-price-of-its-premium-subscription-in-europe-190419568.html
[6] Business Insider, "Spotify, Apple Music, and Amazon Music Premium are all priced the same before promotional offers", 2023, https://www.businessinsider.com/spotify-apple-music-amazon-music-premium-pricing-comparison-2023-5
[7] The Verge, "Spotify's Hi-Fi tier could launch as soon as this year", 2023, https://www.theverge.com/2023/4/27/23685093/spotify-hi-fi-tier-launch-2023-hi-fi-plus-spotify-music-pro
[8] Variety, "Streaming services are raising prices, and consumers aren't happy", 2023, https://variety.com/2023/digital/news/streaming-services-are-raising-prices-and-consumers-arent-happy-1235406969/
The price increase for Spotify's Premium Individual subscription is part of a broader strategy in finance to improve operating margins and invest in technology-driven features worldwide. This price hike will affect the business operations in Europe, including the UK, starting September 2025. The same trend of price increases in the tech-driven business of streaming services has been noticeable over the past few years, causing some concerns among consumers.