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Imperial Brands Boosts Investor Confidence with Billion-Dollar Buyback

Imperial Brands' new CEO kicks off his tenure with a $1.95 billion share buyback, boosting investor confidence despite cigarette demand decline. The company expects revenue growth and profit increases.

This image is clicked in a room, where it looks like Store. There are so many bottles in this image...
This image is clicked in a room, where it looks like Store. There are so many bottles in this image and cans. There is a Banner in the middle which is indicating Supra brand. Bottom right corner there is a logo LM.

Imperial Brands Boosts Investor Confidence with Billion-Dollar Buyback

Imperial Brands plc, the multinational tobacco company, has announced positive news for investors. Despite the structural decline in cigarette demand, Imperial Brands expects low single-digit growth in tobacco and next-generation product revenue for the year. The company's stock has seen a significant jump due to a massive share buyback program, worth 1.45 billion pounds (approximately 1.95 billion dollars) for the 2026 fiscal year.

Lukas Paravicini, the newly appointed CEO since October 1, 2025, initiated this billion-dollar buyback program as his first move. The London Stock Exchange responded positively to this announcement, with notable price gains. This program signals the company's confidence in its future and potential higher earnings per share for shareholders. Despite facing losses in Spain and the UK, Imperial Brands' market shares are increasing in the USA, Germany, and Australia, compensating for these losses. The company expects its adjusted operating profit to increase in the mid-single-digit range.

Imperial Brands is faring better than many of its competitors in the tobacco industry, despite the decline in cigarette demand. With a new CEO at the helm and a confident approach to share buybacks, the company is optimistic about its future performance.

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