Gilly Hicks Expands in Europe, Opens Second Store in Cardiff and Enters German Market
Gilly Hicks, the intimate apparel chain owned by Abercrombie & Fitch, is expanding its European presence. The brand has opened its second European store in Cardiff, Wales, and is set to enter the German stock market today with an opening in Oberhausen. This growth comes as part of the company's ongoing international expansion.
The new Cardiff store, which opened its doors recently, features an eye-catching exterior screen displaying beach and ocean images, giving it a unique and inviting presence on the bustling Welsh high street.
Gilly Hicks, currently operating fourteen stores worldwide, first entered the European market last year with its debut store in London. Its German expansion is set to continue with upcoming openings in Oberhausen today and Ludwigsburg on November 21, following the remodeling and reopening of Breuningerland.
With these strategic openings, Gilly Hicks aims to strengthen its foothold in the European market, offering its distinctive range of intimate apparel to a wider customer base. The brand's expansion is a testament to its growing popularity and the demand for its products.
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