Friends from Childhood Start Real Estate Business Together, Buying and Selling Homes as Co-Founders
In the bustling real estate market of California, Brotherly Love Real Estate, a professional home buying company, is making waves. Founded in 2018 by best friends Jon and Alex, the business has grown from its Pennsylvania roots to include operations in San Diego, CA.
The duo's unique dynamic as best friends has proven to be a significant advantage. "When you're best friends, taking time off is easier due to reduced pressure to constantly work," Jon explained. This relaxed atmosphere allows them to keep the lines of communication open, a crucial factor in the success of their business.
Brotherly Love Real Estate prides itself on its swift selling process. Properties are offloaded through investor networks and marketed on the Multiple Listing Service (MLS). In addition, they have built strong relationships with cash home buyer networks active in Pennsylvania, particularly in Philadelphia, including Halo Homebuyers, Philly Homes and Lots, We Buy Any Philly Home, and Cash Now Philly.
Their expansion to San Diego comes at a time when the real estate market is becoming increasingly competitive. Values are beginning to stymie, but Brotherly Love Real Estate has a solution. They are now renovating and remodelling homes in San Diego, CA, and selling them on the market.
The co-founders' trust in each other, a perk of their friendship, is evident in their shared responsibilities. They share real estate, bank accounts, profits, losses, and taxes. However, this close relationship also presents challenges. Goal setting may fall to the wayside, and accountability can sometimes be compromised. To address this, the pair ensures open communication about not only business matters but also emotions, roles, sense of fulfillment, and overall happiness in the day-to-day work.
In 2021, Brotherly Love Real Estate reached its most streamlined state. With a small real estate portfolio of 13 units and 2 vacant lots under their joint ownership, the business continues to prosper and grow in the direction both co-founders envision.
Despite the challenges, Jon and Alex's friendship remains strong, proving that with open communication, accountability, and a shared vision, co-founders can thrive as best friends in business.