Financial Services Provider Shepherds Friendly partnership with Simplybiz established
Shepherds Friendly, one of Britain's oldest mutual societies established in 1826, is making strides in the insurance industry by collaborating with specialist Managing General Agent, RAM, and global reinsurer SiriusPoint. This strategic move aims to provide more individuals with Type 2 Diabetes access to life insurance.
The partnership with Bluezone, an insurtech company reinventing life insurance for people with chronic illnesses, is a key part of Shepherds Friendly's strategy. The focus is on a specific Type 2 Diabetes Life Insurance policy, marking a significant step forward in making life insurance more accessible for those with chronic conditions.
While there are no recent specific announcements or detailed information on new partnerships involving Shepherds Friendly, the company continues to be recognised for service excellence. In 2025, Shepherds Friendly won several awards, including "Best insurer for protecting hard to cover clients," "Best insurer for protecting business owners," and "Best Rehabilitation Support Service" (Protection Guru Awards). These accolades underscore Shepherds Friendly's strong industry standing.
Shepherds Friendly also shows an active interest in financial education and investment behaviour trends among their members. A study commissioned by the society revealed that investing confidence declines as people approach retirement, with retirees less likely to invest and showing low portfolio diversification. This highlights Shepherds Friendly’s commitment to understanding and addressing the financial needs of its members.
Despite the lack of direct links to Shepherds Friendly partnerships or claims trends in the latest data, the broader mutual society insurance market is experiencing strong growth. This growth includes National Friendly, a peer mutual society, but no specific linkage to Shepherds Friendly's partnerships or claims trends was found.
In summary, Shepherds Friendly's strategic collaboration with RAM, SiriusPoint, and Bluezone marks a significant step forward in expanding life insurance for Type 2 Diabetes patients. While there are no explicit new partnership announcements for Shepherds Friendly as of August 2025, the company continues to be recognised for service excellence and shows an active interest in financial education and investment behaviour trends among their members.
- Shepherds Friendly, in its pursuit of expanding life insurance for people with chronic conditions, has also partnered with Bluezone, an insurtech company.
- The focus on financial education by Shepherds Friendly includes understanding and addressing the investment behaviour trends among their members, as shown in a study commissioned by the society.
