Businesses in the hospitality sector are advised to clearly display prices to avoid penalties, as stated by the Department of the Internal Trade.
Under the Price of Goods and Services Act 1999, and in line with the Central Committee on the Price of Goods and Services Notification No 68 (2025), restaurants in Thailand are required to display prices clearly, correctly, and comprehensively to ensure consumers can easily check and compare costs before making a purchase[1].
The Department of Internal Trade (DIT) has issued an order to restaurants nationwide, reminding them to comply with these regulations. The order is in regards to the display of goods and service prices, and is a part of the Central Committee on the Price of Goods and Services Notification No 68 (2025)[2].
The specific requirements for price displays in restaurants are as follows:
- Prices must be clearly visible, either written or printed on any material[1].
- Prices must be shown per unit and use Arabic numerals[1].
- Food items must be listed in the Thai language, but translations into other languages are permitted[1].
- Any special menus or pricing (such as a "VIP menu") must also be clearly displayed with the associated prices[1][2].
Failure to display prices or charging prices inconsistent with what is displayed can lead to fines of up to 10,000 baht under Section 40 of the Act[1].
These requirements aim to promote transparency and protect consumers in restaurant transactions. By ensuring prices are displayed clearly, consumers can make informed decisions and avoid confusion or incorrect billing[1]. The DIT's order is a reminder of the importance of this transparency in the restaurant industry.
[1] Source: Department of Internal Trade (DIT), Thailand [2] Source: Central Committee on the Price of Goods and Services, Thailand
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