Bruno Collin ends his tenure at Diesel, a position he held for two years
The Italian fashion brand Diesel has announced a change in leadership, with the departure of Artistic Director Bruno Collin. Collin joined Diesel in January 2010, succeeding Creative Director Wilbert Das, and was at the helm for approximately two years.
During his tenure, Collin imbued the brand with strength and personality, using powerful slogans like Smart critiques. Stupid creates. These bold moves helped Diesel maintain its unique identity and appeal to its audience.
Before joining Diesel, Collin co-founded the fashion magazine WAD in 1999 with Brice Compagnon. It seems that Collin will be returning to his roots, as he is set to resume his work at WAD.
The group led by Renzo Rosso, the founder of Diesel, generated approximately €1.4 billion in revenue in 2010. Despite Collin's departure, the creative team will continue working on men's collections. Heikki Salonen will supervise the women's collections at Diesel.
The specific reasons for Collin's departure are not mentioned in the provided text. However, it's worth noting that Diesel has not renewed Collin's contract. There is a possibility that Collin may have a continued relationship with Diesel as an external collaborator.
As of now, the new creative director of Diesel, following Collin's contract not being extended, has not been announced. This change in leadership comes as Diesel continues to evolve and adapt in the ever-changing world of fashion.
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