Advertising agency Colle McVoy appoints Ciro Sarmiento as the new Chief Creative Officer.
Fresh Take:
Hey there! Exciting news in the ad world, as Minneapolis-based agency Colle McVoy just welcomed a heavyweight into their ranks. The veteran creative Ciro Sarmiento has stepped into the Chief Creative Officer spot, a role that's been vacant since early 2022.
Sarmiento, a well-known name in the ad industry, is joining the team today. Known for his leading roles at creative shops in NYC, most recently at Saatchi & Saatchi Woven Collaborative, he now takes on the challenge at Colle McVoy.
Colle McVoy, dubbed as Adweek's U.S. Midsize Agency of the Year, is in for a creative boost with Sarmiento on board. Christine Fruechte, the agency's CEO, expressed her excitement, stating, "Ciro is a freakin' gem in our industry."
That's right, she called him a gem! It's safe to say that Sarmiento, with his award-winning pedigree, is an asset to the agency. And with his expertise shining bright, Colle McVoy is positioned for some impressive creative growth. Keep your eyes peeled for great things coming out of this dynamic team!
Enrichment Data:While there wasn't a wealth of specific, detailed information about Sarmiento's full career trajectory, it's clear he holds a senior creative leadership role in advertising. His mention as a winner in the MediaPost Planning & Buying Awards in 2025 confirms his active, recognized presence in the industry. This suggests he's been driving creative efforts and campaigns, shaping strategic creative direction within an ad agency or related organization. Though more comprehensive biographical data wasn't readily available, his designation as Chief Creative Officer and award recognition solidify him as a major player in the advertising game.
- The growth of Colle McVoy's creative direction is primed for success with the arrival of Ciro Sarmiento, a seasoned creative leader in the advertising industry.
- Taking on the role of Chief Creative Officer at Colle McVoy, Sarmiento, a renowned figure in the industry, moves from his previous position at Saatchi & Saatchi Woven Collaborative in New York City.
- The appointment of Ciro Sarmiento, a gem in the industry according to Christine Fruechte, marks a period of potential expansion in Colle McVoy's Minneapolis-based business and finance roles.
- With a background demonstrating his active involvement in strategic creative direction within ad agencies and related organizations, Sarmijo's award-winning pedigree bolsters Colle McVoy's position in the competitive advertising landscape.
- The recently announced addition of Ciro Sarmiento to Colle McVoy's team further underscores the agency's recognition as Adweek's U.S. Midsize Agency of the Year, promising continued growth and creative innovation in their Minneapolis offices.
